What is information architecture?
Information architecture is the relationship of how all the different pages of a website are related to each other. This is communicated visually through a sitemap. Here is an example of a sitemap.
What is an interactive prototype?
An interactive prototype is a black and white version of your website that is designed to prove the functionality and features as they will work in the browser. No design elements are applied at this stage as the prototype is just built to allow all parties to make final decisions on the functionality. Here is an example of a prototype.
Why do you use WordPress?
WordPress is open source content management software and currently powers around 25% of all websites on the Internet. The project is contributed to by tens of thousands of developers all over the world and is growing from strength to strength. WordPress allows us to develop flexible and customizable websites to modern standards and observes web development best practices. Furthermore, the community of web developers that use WordPress reaches far and wide and allows us to tap into this collective intelligence and bring that wealth of experience to your project.
Where is the website hosted?
With me! My hosting provider is WP Engine and they are the best in the industry. I’ll worry about all the details related to your hosting so you can go back to running your business.
Who do I call if something goes wrong with the website or I can’t figure something out?
Me! With your website care plan, you have the peace of mind knowing you always have someone to reach out to with questions or issues regarding your website.
What happens after the website is launched?
You move onto the website care plan. These website care plans include updating your software, regular backups, security checks and making sure your website is online and open for business 24/7/365.
How long will it take to appear at the top of Google?
The time it takes for your website to appear on page 1 of Google depends on a number of factors. It depends on the search phrase people are using to find your website and the number of other websites that are also available for those search phrases. Nobody can truly say how long it will take for your website to appear at the top of search engine results pages (including people who actually work for Google), however, there are a number of factors that can improve your chances. Building your website on WordPress is a good start as WordPress has some great Search Engine Optimization fundamentals built-in. Creating unique and interesting content on a regular basis for your website is also critical to increase your visibility amongst search engines. Launching your website and then forgetting about it is a surefire way to get lost amongst the noise.
How will I know if anyone is visiting my website?
I will install Google analytics software on your new website and show you how to log into your Google analytics account where you can see a wide range of statistics about your website including number of visits, pageviews and the amount of time people are spending on your website.
With the website care plan, you will also receive more detailed analysis about your website performance and recommendations on how to improve.
What happens if I want to add some features to the website while you’re building it?
Whilst I like to be flexible and responsive to your needs, I also like to deliver what I promise within the timeframes and budgets I have allowed. If you ask me to add new features to your website while I am building it, I will most likely ask why? If we all agree that your new request will help us achieve our objectives then I will be more than happy to oblige. If the new feature is something you would like to add to your website but is not directly tied to your original objectives then I will suggest to schedule it for a second iteration of the website once it has been launched. This will require a new proposal.